

Our Story
Coastal Fog is a family business originally founded in 2007 as an art and design-based company known as Signature Jordan. Since then, it has evolved into so much more.
In addition to continuing to provide captivating original art, there is a retail section that offers unique mercantile & apparel, a market that serves freshly made food, a bar that serves both spirited and spirit-free drinks, and a carnival that serves fresh popcorn, ice cream, & cotton candy. It is more than just a place, it is truly an experience.
Coastal Fog is owned and operated by a mother and her two daughters: Marty Vainright, Jordan Vainright-Proctor and Jennifer Vainright-Lutz.
The mission is to be a lighthouse in the community for Jesus, where people gather to experience peace and inspiration.
Our Mission
"The Greenville area is special to us. It has nurtured and supported us faithfully throughout our many years of business. As we grow each year, we continue to feel that love and let it fuel our passions for good food and good service. Moving into our current building was a huge leap of faith, but with the support of our community, we can now serve even more of our surrounding neighbors. Our hope is for Coastal Fog to be a beacon of light - open to all for gathering and fellowship."
Family & Business Partners